Shu Uemura Lasting Soft Gel Pencil 0.08g - M Ginger Red

Shu Uemura Lasting Soft Gel Pencil 0.08g in shade M Ginger Red is a luxurious soft gel eye-pencil from Japanese luxury make-up brand Shu Uemura. The 0.08g formula combines saturated, dressed-up colour with a smooth, gel-like glide-on texture — designed to deliver bold, long-wearing eye colour with creamy comfort.

About Shu Uemura

Shu Uemura is a Japanese luxury make-up brand founded in Tokyo in 1983 by make-up artist Shu Uemura. The brand is celebrated worldwide for its dressed-up, professional-grade Japanese cosmetics.

Key features

• Soft gel formula: Smooth, glide-on application.
• Long-wearing performance: Stays put throughout the day.
• M Ginger Red shade: Warm, dressed-up red-orange.
• Pencil format: Easy precision shaping.

Key benefits

• Defines and shapes the eyes: Crisp, dressed-up outline.
• Long-wear formula: Maintains shape and colour throughout the day.
• Smooth, gel-like glide: Comfortable application.

Who it's for

Suited to make-up wearers looking for a dressed-up, colour-led gel eye-pencil. Particularly useful for daytime and dressed-up evening looks.

How to use

1. Sharpen the pencil to a fine point.
2. Apply along the upper lash line, working from the inner corner outward.
3. Smudge gently for a softer effect, or leave crisp for a defined line.
4. Apply to the lower lash line for added definition.

Specifications

• Size: 0.08g
• Format: Soft gel eye-pencil
• Shade: M Ginger Red
• Brand: Shu Uemura