L'Oreal Professionnel Serie Expert Pro Longer 10-In-1 Professional Cream 150ml

L'Oréal Professionnel Série Expert Pro Longer 10-In-1 Professional Cream 150ml is a leave-in, multi-benefit treatment designed for long hair that needs reinforcement at the lengths and ends. Formulated with the brand's patented Filler-A100 technology and amino acids, the lightweight cream works inside the hair fibre to plump, smooth and protect — leaving longer hair visibly healthier, stronger and easier to style.

About L'Oréal Professionnel

L'Oréal Professionnel is the salon-only arm of L'Oréal, founded in 1909 and now the largest professional haircare line in the world. The Série Expert range is the brand's targeted in-salon care collection, with each line designed for a specific hair concern. Pro Longer addresses one of the most common issues in long hair — depleted, splitting ends and visible breakage at the lengths.

Ten benefits in one cream

• Reinforces and helps thicken long hair from the inside
• Reduces visible split ends and breakage
• Smooths the cuticle for a sleeker finish
• Improves combability and helps detangle
• Adds softness and elasticity
• Boosts shine
• Provides thermal protection up to 230°C
• Leaves hair more disciplined and frizz-controlled
• Lightweight finish, no heavy build-up
• Supports easier daily styling

Key ingredients

• Filler-A100 technology — patented L'Oréal complex that helps plump and reinforce the hair fibre
• Amino acids (arginine, serine) — strengthen and reconstruct the hair core
• Panthenol (Pro-Vitamin B5) — adds moisture and improves elasticity
• Lactic acid — helps smooth the cuticle and condition the lengths

Who it's for

Best for women and men with long hair — particularly hair that has been heat-styled, coloured or grown out from previous chemical services and now shows fragile mid-lengths and ends. Suitable for all hair types: fine, medium and thick. Works well as the everyday leave-in for anyone investing in length retention.

How to use

1. Shampoo and condition as usual, then towel-dry the hair until just damp.
2. Dispense a hazelnut-sized amount (more for very long or thick hair) into the palm.
3. Distribute through the mid-lengths and ends, avoiding the roots if hair is fine.
4. Do not rinse. Comb through, then blow-dry or air-dry as usual.

Specifications

• Size: 150ml
• Format: Leave-in cream
• Brand: L'Oréal Professionnel
• Range: Série Expert Pro Longer