Moroccanoil Hydrating Shampoo 250ml

Moroccanoil Hydrating Shampoo 250ml is a gentle, daily-use hydrating shampoo from the global haircare brand that introduced the world to argan oil. Anchored by the brand's signature argan-oil-and-antioxidant complex, this richly moisturising shampoo cleanses the hair while restoring softness, shine and bounce — leaving dry, dehydrated and chemically-treated hair feeling balanced, soft and beautifully manageable.

About Moroccanoil

Moroccanoil is a global haircare brand founded in 2007 that single-handedly popularised argan oil ("liquid gold") as a hero haircare ingredient. The brand's iconic blue-and-orange aesthetic has become a fixture in salons worldwide. The Hydration range — recognisable by its turquoise lid — is the brand's dedicated line for normal to dry hair that wants moisture, softness and shine.

Key actives

• Argan Oil (Argania Spinosa Kernel Oil): the hero — a rare Moroccan oil rich in vitamin E and essential fatty acids that softens, smooths and adds shine to the hair.
• Antioxidant complex: the brand's signature blend of skin- and hair-supportive antioxidants.
• Vitamin-rich conditioning agents: restore moisture balance to dry, dehydrated lengths.
• Sulfate-free, paraben-free and phosphate-free formulation: kind to coloured and chemically-treated hair.
• Signature Moroccanoil fragrance: the iconic salon scent.

Key benefits

• Gently cleanses the hair without stripping moisture from the lengths.
• Restores softness, shine and bounce to dehydrated hair.
• Argan oil leaves the hair feeling silky, soft and refined.
• Sulfate-free, paraben-free and phosphate-free — safer for coloured and chemically-treated hair.
• Beautifully scented — the unmistakable Moroccanoil signature.

Who it's for

Moroccanoil Hydrating Shampoo is for those with dry, dehydrated, normal-to-dry or chemically-treated hair who want a daily-use shampoo that restores softness, shine and manageability. Particularly well-suited to those who blow-dry or heat-style regularly, to those with longer hair that suffers from dry ends, and to anyone who has invested in a colour treatment and wants a gentler cleanse. A natural pair with the matching Moroccanoil Hydrating Conditioner.

How to use

1. Wet the hair thoroughly with warm water.
2. Dispense a small amount (a 10-pence-coin-sized amount for shoulder-length hair) into the palms.
3. Massage into the scalp and through the lengths to create a soft lather.
4. Rinse thoroughly with lukewarm water.
5. Repeat if needed for second-day or heavily-styled hair.
6. Follow with the matching Moroccanoil Hydrating Conditioner.
7. Finish with a few drops of Moroccanoil Treatment oil through the mid-lengths and ends for the signature shine.

Specifications

• Size: 250ml
• Format: Hydrating daily shampoo
• Range: Moisture Repair / Hydration
• Hair type: Normal, dry, dehydrated, chemically-treated
• Free from: Sulfates, parabens, phosphates
• Brand: Moroccanoil