Police To Be #FREETODARE Eau de Toilette 75ml Spray

Police To Be #FREETODARE Eau de Toilette 75ml Spray

£18.99 GBP
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Police To Be #FREETODARE Eau de Toilette 75ml Spray

Police To Be #FREETODARE Eau de Toilette 75ml Spray

£18.99 GBP
Product Details

Police To Be #FREETODARE Eau de Toilette 75ml is a bold aromatic-fresh fragrance for men from the Italian fashion-and-eyewear brand Police, launched in 2024. A bright opening of grapefruit, cardamom and mint leads into an aromatic heart of geranium and aquatic-cedar notes, settling on a warm base of cedarwood, vanilla and ambroxan. Modern, energetic and unmistakably Police.

About Police

Police is an Italian lifestyle brand established in 1983, originally as a sunglasses label that quickly became famous for its provocative campaigns featuring David Beckham, Bryan Adams and other male icons. The brand has since expanded into fragrance, jewellery and accessories. The "To Be" fragrance line — launched in 2011 — is its longest-running men's pillar, with #FREETODARE the most recent chapter for a younger, more rebellious wearer.

Fragrance notes

  • Top: Grapefruit, Cardamom, Mint
  • Heart: Geranium, Aquatic Accord, White Cedar Needles
  • Base: Cedarwood, Vanilla, Ambroxan

Olfactory family: Aromatic Fresh  |  Launched: 2024

Who it's for

To Be #FREETODARE suits men drawn to fresh, energetic, slightly aquatic fragrances over heavy oriental or sweet sport-style compositions. It is at its best in spring and summer, ideal for office wear, daytime occasions and casual evenings, and reads as confidently grown-up for younger wearers wanting their first character-led men's fragrance. If you wear Mont Blanc Explorer, Yves Saint Laurent Y Eau de Toilette or Dior Sauvage, To Be #FREETODARE sits comfortably alongside them at a notably more accessible price point.

How to use

  1. Spray onto clean, moisturised skin from around 15 cm away.
  2. Apply to pulse points — neck, throat, behind the ears and inner wrists.
  3. Two to three sprays of an EDT is plenty; reapply mid-afternoon to refresh the grapefruit-mint opening.
  4. For a longer scent trail in cooler weather, mist lightly onto a cotton T-shirt or shirt collar.

Size: 75ml — a generous everyday format for dressing-table and travel use, presented in the Police "To Be" line's signature bullet-style flacon.

Care & Maintenance

To maintain the beauty and integrity of your purchase, we recommend treating it with care. Simple maintenance practices, such as gentle washing and proper storage, can effectively preserve the longevity of your favorites. We encourage you to refer to the care instructions included with each item, designed to help you keep your purchase in top condition.

Size & Fit

Our products are crafted to fit true to size, ensuring that you can confidently select your usual size with ease. Whether you’re looking for a relaxed or tailored fit, our designs are made to complement your unique shape and style.

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