Revlon Revlonissimo Colorsmetique Colour Excel 70ml - 7.31 Medium Golden Ash Blonde
Product Details
Revlon Revlonissimo Colorsmetique Color Excel 70ml in shade 7.31 Medium Golden Ash Blonde is an ammonia-free, demi-permanent tone-on-tone hair colour. A medium blonde base with combined gold and ash reflects — designed to deliver a natural, balanced golden-ash blonde finish without lifting natural hair colour.
About Revlon Professional
Revlon Professional is the salon-trade arm of the long-running American beauty house — founded in 1932 by Charles Revson, his brother Joseph and chemist Charles Lachman. Color Excel sits within the Revlonissimo line as the brand's ammonia-free tone-on-tone family — focused on enriching, glossing and refreshing colour with built-in care.
Key benefits
- Ammonia-free, tone-on-tone demi-permanent hair colour — gentler than a permanent.
- Adds depth, shine and tonal richness without lifting natural hair colour.
- Long-lasting result that fades softly without obvious roots.
- Shade 7.31 is a Medium Golden Ash Blonde — the "7" denotes medium blonde, with a "3" gold reflect and a "1" ash undertone for a balanced finish.
Who it's for
Anyone with light to medium blonde hair wanting to refresh, gloss or enrich their base with a natural-looking, balanced golden-ash dimension. Useful between permanent salon appointments to keep the tone fresh.
How to use
- Always carry out a patch test 48 hours before colouring.
- Mix one part Color Excel 7.31 with two parts of the matching Revlon Color Excel activator.
- Apply with a tint brush to towel-dried hair, working through in sections.
- Process for the development time recommended by the brand — typically 20 minutes.
- Emulsify with a little water, rinse thoroughly, then shampoo and condition with colour-safe products.
Specifications
- Brand: Revlon Professional
- Range: Revlonissimo Colorsmetique Color Excel
- Shade: 7.31 Medium Golden Ash Blonde
- Format: 70ml demi-permanent colour
- Ammonia-free: Yes
- Application: Professional / experienced home use, mix with activator
Care & Maintenance
To maintain the beauty and integrity of your purchase, we recommend treating it with care. Simple maintenance practices, such as gentle washing and proper storage, can effectively preserve the longevity of your favorites. We encourage you to refer to the care instructions included with each item, designed to help you keep your purchase in top condition.
Size & Fit
Our products are crafted to fit true to size, ensuring that you can confidently select your usual size with ease. Whether you’re looking for a relaxed or tailored fit, our designs are made to complement your unique shape and style.